Introduction Philip Kotler, also known as ‘Father of Modern Marketing’, defines marketing strategy as, ’The science and art of exploring, creating and delivering value to satisfy needs of a market at a profit.’ A good marketing scheme helps to acquire more customers and sell more products. The marketing strategy of ‘Software as a Service’ also … Read more
In this digital age, Salesforce emerges as a dominant force in the CRM industry, revolutionizing how sales teams operate. Integrating AI-driven tactics within Salesforce can significantly elevate the sales game, enabling unparalleled efficiency and effectiveness. This article explores cutting-edge strategies to harness the power of artificial intelligence within the Salesforce ecosystem. Harnessing AI for Personalized … Read more
Customer service is swiftly evolving with the combination of the superior era. Predictive chatbots, powered by AI and device learning, are revolutionizing the industry with the aid of intelligently watching for purchaser wishes, supplying personalized responses, and efficiently optimizing the entire consumer journey. Predictive chatbots are at the vanguard of a technological revolution, absolutely transforming … Read more